ama tus raices window decal inside Vía Raíz store

Ama Tus Raices

To Loving Who You Are & Where You Come From

Celebrate You

Ama Tus Raices Collection

La Tienda | Via raiz

In this short documentary, Latinx shop owner, Jennifer Bolaños, shares her journey to become an entrepreneur and open a shop that redefines what it means to be made in Mexico.

THE NEW ERA OF MEXICAN CRAFT

Redefining what it means to be made in Mexico.

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